Shape & fit
Start with the intended wearer, lens width, bridge, temple length and overall silhouette. Reference measurements help us refine the fit.
Made around your brand
A frame is only the beginning.
Bring the shape, finish and presentation into one considered collection. Turn your direction into a brief that can be developed and sampled.
Discuss your collection
01 / Define the frame
Make the details work together.
Material & finish
Explore acetate, metals, injection materials, natural materials or combinations. Specify colour direction, texture and gloss together.
Branding & hardware
Plan logo placement, temple details, hinges and nose pads. The method and placement are confirmed against the selected construction.
Lens requirements
Tell us whether the project is optical or sun, and describe tint, coatings and destination-market requirements. Agree the specification and testing scope before sampling.
02 / Complete the presentation
Everything your customer opens.
Plan packaging early so dimensions, artwork and quantities can be considered in the same development brief.
The case
Choose the protective format, lining, closure and colour. Check the internal space against the folded frame.
The cleaning cloth
Define cloth dimensions, colour and artwork. Review a physical sample for print placement and finish.
The pouch
Consider fabric, closure and how it sits inside the retail pack. Coordinate its tone with the case and frame.
The retail box
Bring together the structure, inserts, care information and brand artwork. Confirm the complete pack before production.
Available options, minimum quantities and timing are confirmed with your quotation.
03 / Review before moving forward
A shared reference, at every stage.
Record the decisions that matter in your project: approved drawings, the sample, agreed tolerances and the inspection scope.
- Design: dimensions, construction and logo positions.
- Sample: fit, colour, finish and assembly against the agreed brief.
- Production: inspection findings and packaging against the approved reference.
Required tests and documentation depend on the product and destination market. Include these in your brief so the scope can be confirmed.
See the project approval stages →Before your first brief
A few useful answers.
Do I need a finished technical drawing?
No. Start with your audience, style direction, quantities and target price. Sketches and reference measurements help, but the brief can begin with an idea.
Can packaging be part of the project?
Yes. Include the case, cloth, pouch and box you have in mind. We will confirm the specification, minimums and development scope in the quotation.
What determines minimums and lead times?
Material, construction, colours, tooling and packaging all affect the plan. The guide gives a starting point; your quotation confirms project-specific quantities and timing.
When do I approve the work?
Review the quotation, designs, samples and inspection report at the relevant stages in your project portal. Keep feedback and approvals with the project so everyone works from the same reference.
Tell us about the collection you have in mind.
Five short steps, about ten minutes. Not sure about something? Choose “Not sure yet” and we will help.